Thursday, November 17, 2011

Entrepreneur Marketing News - Thu Nov 17, 2011


Updater.com hopes for fast growth in "snail mail"
Reuters
Entrepreneur David Greenberg started Updater.com, a new service to control the flow of bills, magazines and unwanted mail to people's homes. Photo credit: By Deborah L. Cohen CHICAGO (Reuters) - One entrepreneur's shrinking, outdated market is another ...

The Wisest Entrepreneurs Know How to Preserve Equity
New York Times (blog)
Angie's List was co-founded in 1995 by Angie Hicks, the chief marketing officer, and William S. Oesterle, the chief executive. The financing, which carried it over 15 years, appears to have reduced the founders' stakes. Ms. Hicks owns only 1.8 percent ...

Business leader advises entrepreneurs to use social media
The State Press
Tuesday's presentation was part of Peck's Management Entrepreneur and Value Creation class. “Marketing is expensive, and social media is typically free,” she said. “And when you're in start-up mode, you need to do everything that you can that's free. ...
''The Entrepreneur's Rule Book'' teaches readers how to create their own paycheck
MMD Newswire (press release)
"The Entrepreneur's Rule Book" is available for sale online at Amazon.com and other channels. Clint Pierce is a former entrepreneur, owner and CEO of Pierce Promotions, a national event and brand marketing company. In 2007, the culmination of his and ...
Entrepreneurs 'Could Spark UK Job Growth' Says Silicon Valley Comes To UK ...
Sky News
Two of the people involved at Cambridge University's sessions are product design andmarketing professional Patrick Sterling and his partner Catherine Bolton. Both took voluntary redundancies from AOL in 2010 and Ms Bolton decided to turn it into an ...

Jesmond entrepreneur launches new brand of tea
Journal Live
Sarah recently launched her own brand of the drink called Victory Tea, with the backing of the family business, using a different marketing plan. By tapping into social media websites, Sarah has sent out almost 1000 trial packs of her new tea in just ...
Overstock.com CEO Dr. Patrick M. Byrne Named Ernst & Young National ...
PR Newswire (press release)
"We're delighted to honor Dr. Patrick M. Byrne as a leading entrepreneur and to recognize his accomplishments in both developing a new model in online marketing and in serving the global community through his philanthropic efforts," said Bryan Pearce, ...
What's Your Entrepreneurial DNA?
Portfolio.com (blog)
Our resident marketing expert Shama Kabani has some advice. A Shot to Success: Whenentrepreneur Ken Austin learned Avión would be part of a booze-infused story line on the HBO series Entourage, he was thrilled. But it meant speeding up distribution ...
Glenn Beck to Marketers: Don't Fear the Fallout
AdAge.com
Conservative commentator and media entrepreneur Glenn Beck has advice for both content providers and advertisers: the former needs to give viewers more control over content, and the latter needs to believe in their brands enough to pitch to anyone ...

US entrepreneur builds multi-million dollar business on YouTube
Fresh Business Thinking
By Maximilian Clarke An oral hygienist from Utah achieved the recognition his product needed from a YouTube marketing campaign for just $500. After inventing his Orabrush tongue cleaner, Dr. Bob Wagstaff had tried in vain to launch his product. ...


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